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Erica Sadun,Steve Sande: Pitch Perfect : The Art of Promoting Your App on the Web

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The Must-Have Promotion Guide for Every App and Hardware Developer! Developing your product took lots of hard work over months, nights, and weekends filled with blood, sweat, and tears. Don't abandon it now. Shower your app with the quality promotion it deserves! Erica Sadun and Steve Sande help you earn strong app reviews that can transform sales from lackluster to blockbuster. As leading tech bloggers, they know exactly what reviewers are looking for. Now, they deliver simple step-by-step advice to position your product, build key relationships, and sell your story. Packed with real case studies from their overflowing inboxes, they reveal where developers can go wrong and when they've gotten it right. Great tech promotion doesn't need to cost a lot. You can do it yourself, even if you've never marketed anything before. It just takes a little time, thought, and the skills you learn in this book. * Peek behind the curtain to learn how web review sites really work * Get your product into shape and ready for your marketing push * Craft great pitches that sell your excitement and explain your product's key features and appeal * Lead reviewers "by the hand" with simple, succinct language * Avoid common mistakes that kill your chances for a review * Create the essential PR support material your product needs * Respond productively to both good and negative coverage * Keep bloggers in the loop about what you'll be doing next Includes exclusive worksheets and checklists for: * Profiling potential customers * Evaluating competitors * Estimating market size * Writing and checking your pitch * Tracking and targeting bloggers

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Amanda C Kracen: Applying to Graduate School in Psychology : Advice from Successful Students and Prominent Psychologists

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Applying to Graduate School in Psychology provides prospective graduate students with the insider knowledge needed to bolster their confidence and gain a competitive edge. This comprehensive resource shares personal accounts from both peer and expert perspectives to fully illustrate the ins and outs of applying and preparing for the graduate school experience. As future professionals in psychology, readers will greatly benefit from the straightforward and personal guidance offered by the student and psychologist contributors.Potential applicants learn the commonalities and differences among diverse student experiences from a variety of academic institutions and programs. This student-to-student format offers familiarity and identification with those who have successfully enrolled in graduate programs across the country. Each chapter presents practical advice, key information, and encouragement, while describing the dos and don'ts of applying. In the psychologist-written essays, renowned professionals share their academic and career development stories and provide meaningful insight into the rewards and challenges of the field. The contributors' infectious passion for psychology will inspire readers to further their education and narrow down their program of choice.

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Dr Joseph Murphy PH.D., D.D.: Leading School Improvement: A Framework for Action

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What does it mean to lead in a learning environment, as opposed to a system of knowledge transmission? A community, as opposed to a bureaucracy? A customer-oriented organization, as opposed to a public monopoly? To create truly powerful learning environments, school leaders must focus the lens on leadership, school improvement, and leadership for school improvement. In Leading School Improvement: A Framework for Action, author Joseph Murphy pulls together 14 practitioner-based articles to present a cohesive narrative about the unique and critical role that leadership plays in school improvement. Murphy clearly identifies key factors that shape the future of any school and explains the work that leaders must do to ramp up academic press and foster a supportive culture for school improvement He goes on to unpack the concept of leadership practice, focusing on principles and values that define excellence in leadership in schools. Personal characteristics and virtues, such as persistence

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Darwyn Cook,Amanda Conner,Darwyn Cooke: Before Watchmen: Minutemen / Silk Spectre: Minutemen / Silk Spectre

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* The controversial, long-awaited prequels to the best-selling graphic novel of all-time are finally here: BEFORE WATCHMEN! For over twenty years, the back stories of the now iconic characters from Alan Moore and Dave Gibbon's landmark graphic novel have remained a mystery - until now! Now, DC Comics has assembled the greatest creators in the industry to further paint the world of Watchmen, starting with this first volume starring the Minutemen and Silk Spectre! * The critically acclaimed and Eisner Award-winning creator of DC: The New Frontier, Darwyn Cooke, lends his talents to the Minutemen. As the predecessor to Watchmen, the Minutemen were assembled to fight against a world that have more and more rapidly begun to spin out of control. Can these heroes from completely different backgrounds and with completely different attitudes on crime come together? Or will they fall apart before they begin? * Laurie Juspeczyk struggles with her overbearing superhero mother and her scattered path toward taking the mantle of the Silk Spectre. With gorgeous art by co-writer and illustrator Amanda Conner (Power Girl, The Pro), Silk Spectre takes a very different perspective at the world of Before Watchmen. * Collects Before Watchmen: Minutemen #1-6 and Before Watchmen: Silk Spectre #1-4.

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Douglas King,David G. Drumright,John A. Seikel: Anatomy and Physiology for Speech, Language, and Hearing

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Now in its fourth edition, ANATOMY AND PHYSIOLOGY FOR SPEECH, LANGUAGE AND HEARING, International Edition remains a highly acclaimed tool for instilling a solid foundation in the anatomical and physiological principles that pertain to the communication sciences and disorders disciplines. Updated to reflect the most current trends in the field, the book integrates clinical information with everyday experiences to underscore the relevance of anatomy and physiology to the speech, language, and hearing systems. Its effectiveness is enhanced with innovative student practice software, which provides multiple tutorial and quizzing sections and provides students with the final pieces needed to master the book's content.

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Alice Kimberly: The Ghost and the Femme Fatale

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The local Film Noir festival takes a dark turn when a legendary femme fatale is nearly killed. Now, bookstore owner Penelope Thornton-McClure enlists the help of Jack Shepard, P.I.--even though he and his license expired more than fifty years ago.

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Patricia Bolton: The Quilting Arts Book: Techniques and Inspiration for Creating One-of-a-Kind Quilts

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This is Art Quilting 101 in a book! Patricia Bolton, founder of Quilting Arts Magazine, has assembled some of the most popular topics, articles, and artists from past issues of Quilting Arts Magazine - plus innovative new techniques offered by today's most respected contemporary quilt artists - in this definitive art-quilting technique and inspiration book. Inside, readers will find everything art-quilt related, from art and design principles for quilters to in-depth techniques for surface design and embellishment. Each chapter showcases various art quilting concepts along with step-by-step photos of every technique. Stunning art quilts by the world's leading quilt artists are shown throughout the book for endless inspiration.

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Lewis Carroll,Sir John Tenniel: The Nursery Alice

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"I wrote to Macmillan to suggest a new idea: a 'Nursery Edition' of Alice with pictures printed in." Lewis Carroll's diary, 15th February, 1881 The Nursery Alice, originally published by Macmillan & Co. in 1890, was the very first colour edition of Alice. It was intended, wrote Carroll, "to be read by Children aged from Nought to Five. To be read? Nay, not so! Say rather to be thumbed, to be cooed over, to be dogs'-eared, to be rumpled, to be kissed ..." With this new, younger readership in mind, Carroll rewrote Alice, simplifying and abridging the original text, while Tenniel redrew, enlarged and coloured twenty of his iconic illustrations. The resulting book is a delightfully engaging experience, readers prompted to interact not only with the story but also with the images and even the physical book itself, in a way that is thoroughly modern. Gloriously reproduced for the anniversary year, this edition retains the every word of the original The Nursery Alice and restores the exquisite delicacy of Tenniel's artwork - lost in reproductions across the decades - along with the delightful cover artwork by Emily Gertrude Thomson. This gem of a book is the perfect introduction to Alice, a delight for child and adult readers alike.

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Tony Blackshield,George Williams: Australian Constitutional Law and Theory: Commentary and Materials

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This edition has been thoroughly rewritten, with fresh choices made for extracts to bring the book up-to-date for new materials and scholarship. The commentary has also been rewritten to provide clearer explanation of concepts and case outcomes. Major new developments have been included. Significant changes include: the separation out of the material on the trade and commerce power into a new chapter on the economic powers; major changes in the chapter on Indigenous peoples, such as to reflect the United Nations Declaration on the Rights of Indigenous Peoples and the Apology to Australia's Indigenous Peoples; changes to reflect legislative amendment in areas like citizenship law; new material on the defence power as it relates to terrorism and national security; revision of the material on human rights.

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